Hot foil stamping transfers a metallic or pigmented foil layer to selected areas using a heated die and pressure. Gold, silver and other decorative effects can draw attention to a logo or product name.
How does it work?
A die is prepared for the areas to be foiled. Foil passes between the die and substrate, and heat and pressure transfer its decorative layer at the specified positions. The result depends on the foil, stock and tooling.
Foiling and embossing are not the same operation. If a tactile relief is required, specify a separate embossing process or a suitable combination die.
Where is it used?
Logos, brand names, borders and small accents on cosmetics, premium food, beverage and gift packaging. Fine lines and large solid areas may behave differently with the same foil and substrate.
What should the artwork include?
Supply a separate single-colour mask for the foil area. Confirm tiny type, tight gaps and proximity to the cutting line before production.
Assess the foil–material combination on a physical sample rather than relying on an on-screen metallic simulation.